Easy Ways to Segment Your Mailing List

Segmenting your mailing list can be a great way to personalize your communications, make the right offer to the right...
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10 Reasons to Send Your Customer a Greeting Card Today

Mail is another way to connect with your customers. It is a unique way to "touch" your best customer outside...
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Tips & Best Practices Direct Mail: Recap for 2023

A year in review
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Moving? How to Write a New Location Announcement

Relocating? How to send a relocation letter with examples.
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How to Create a Successful Bulk Mail Marketing Campaign

Bulk business mail advertising techniques have not only stood the test of time but continue to lead the way for...
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Why Your Direct Mail Needs a Response Device

Enticing recipients to read your message is only the first step. Profitability lies in what comes next: getting those readers to take action and become customers.

The single most important element of your direct mail marketing piece is the request for a response. Here’s where you tell prospects what you want them to do, whether…

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How to Send Legal Documents Through the Mail Safely & Securely

The question of how to send legal documents through mail gets asked more often than you’d think. Legal documents need special, secure handling because their content is usually confidential and time-sensitive.  The Internet, email, and other online document delivery systems offer the promise of secure and timely delivery. However, even if tight security measures are…

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How to Write a Friendly Letter for Past Due Invoices

Writing a letter for past due invoices is a necessary evil but often also an unwelcome and time-consuming task. Your business has provided products or services with the understanding that clients would pay for them.  And yet, we still end up asking those ever-dreaded questions: ‘Where’s the money, Lebowski?’   Statistics vary for how many people…

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